Koru Sigorta has introduced its new product, designed to alleviate the financial burden that may arise during the treatment of critical illnesses. Covering a wide range of health risks, including cancer, stroke and kidney failure, Critical Illness Insurance aims to provide policyholders with financial support and security throughout the treatment process.
With increasing life expectancy, the growing prevalence of chronic diseases and changing lifestyle habits, critical illnesses have become one of the most significant health risks both in Türkiye and around the world. According to the World Health Organization (WHO), cardiovascular diseases remain the leading cause of death worldwide, claiming approximately 19.8 million lives each year. Cancer is also among the most serious health problems affecting millions of people globally.
In Türkiye, according to the Turkish Statistical Institute’s 2025 death and cause-of-death statistics, 34.7% of deaths were caused by diseases of the circulatory system, while 16.1% resulted from benign and malignant neoplasms. These figures demonstrate that critical illnesses have become a major risk area that directly affects not only the healthcare system but also the financial lives of individuals and families.
Long treatment periods, loss of income, rehabilitation needs and unexpected healthcare expenses create a significant financial responsibility for individuals battling illness, in addition to the physical and psychological burden they face.
Today, managing the financial consequences that may arise during treatment is just as important as access to healthcare services. Acting on this need and continuing to expand its product range, Koru Sigorta provides financial security during life’s most challenging periods through its Critical Illness Insurance.
Covering a wide range of critical health risks, from cancer and stroke to kidney failure and major organ surgery, the product aims to help alleviate the financial burden that may arise during treatment, enabling policyholders and their families to focus on recovery rather than financial concerns.
Critical illnesses are often not limited solely to treatment expenses. They can also have a significant impact on household budgets due to interruptions in working life, loss of income, the need for long-term care and additional healthcare expenses.
Based on this reality, Koru Sigorta positions insurance not merely as a system that pays compensation after a loss, but as a protection mechanism that safeguards individuals’ financial resilience during their most vulnerable periods.
Critical Illness Insurance provides policyholders with financial support when one of the illnesses covered under the policy is diagnosed, helping to alleviate the financial burden that may arise during the treatment process. In this way, policyholders and their families can focus on their health and recovery rather than financial concerns.
Critical Illness Insurance helps reduce the financial uncertainty that may arise from unexpected health problems, while supporting policyholders in maintaining their standard of living and undergoing treatment with greater financial confidence.
Commenting on the subject, Koru Sigorta General Manager Kasım Yılmaz stated:
“The most difficult periods in life often arise when we least expect them. At such times, people’s only priority should be recovering their health. However, critical illnesses are not merely a health-related struggle; they also represent a major financial challenge that can affect household budgets.
At Koru Sigorta, we regard it as our responsibility to stand by our customers precisely at this point. When developing this product, our primary objective was to ensure that our customers feel protected not only against health risks, but also against the financial consequences those risks may create.
We aim not merely to offer insurance policies, but to develop solutions that provide our policyholders with reassurance during life’s most challenging periods, strengthen their financial resilience and contribute to preserving their quality of life.
This is because we believe that insurance is not simply about a policy; it is a powerful source of support that enables people to look towards the future with confidence. It is extremely important to us that individuals and families dealing with health problems are able to focus on treatment and recovery rather than financial concerns.
We also believe that this product will provide our business partners, our insurance agents, with a strong solution in the health insurance segment.
In the coming period, we will continue to closely monitor the changing needs of our customers, develop innovative products, maintain our growth in the health insurance segment and further strengthen the reassuring role of insurance in society.”
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