Global insurance and reinsurance broker Howden has announced the appointment of Brigitte Trafford to the newly established position of Group Chief Corporate Affairs Officer, effective immediately. In her new role, Trafford will report directly to David Howden, the Chief Executive Officer, and will become a member of the Global Leadership Team.
Trafford’s responsibilities will encompass leading the broker’s brand and marketing initiatives, communications strategies, public relations, public affairs, events, research, and social impact teams. She will be instrumental in crafting a global strategy that aligns with and supports the company’s business growth objectives.
Before joining Howden, Trafford served as a senior advisor to Lansons, a corporate reputation consultancy. Her career includes leadership roles in corporate affairs and marketing, with executive committee positions at LSEG, Virgin Media, ICAP, ITV plc, and Dow Jones & Company.
Upon her appointment, David Howden remarked, “Our presence as a global entity is a crucial component of our forthcoming growth phase. It is essential to convey our unique message effectively while also highlighting the potential of insurance in fostering growth and resilience worldwide. I am delighted to welcome Brigitte to help us shape this future.”
Trafford expressed her enthusiasm, “The story of Howden is remarkable: a business that has expanded from a modest team of three people (and a dog) in London 30 years ago to 22,000 employees across 55 countries today. We serve a diverse range of clients, from local businesses to global corporations, generating £3 billion in revenues. Notably, this success is driven by an employee ownership model, with thousands holding shares in the company.”
She continued, “With the Howden name visible in over 200 towns across the UK, rapidly expanding global operations, and exciting sponsorships, including Ascot racecourse, the Emirates Great Britain Sail Grand Prix Team, and The British & Irish Lions, there is a special story to tell. I am eager to contribute to that narrative.”
In related news, Howden recently introduced the Howden Auto Tracker, a new automated follow-form facility. This innovation combines tracker capacity with connected algorithmic capacity, providing brokers with direct access to both through a unified data source.
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