Anadolu Sigorta: Celebrating a Century with Excellence in Employee Experience

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ABONE OL

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Anadolu Sigorta Excels in Employee Satisfaction Survey

Anadolu Sigorta, marking its 100th year in the Turkish insurance industry, has attained remarkable success by scoring 90.75 points in the Happy Place to Work – Turkey’s Happiest Workplaces Survey. This accolade highlights the company’s commitment to enhancing employee experiences through robust strategies and initiatives.

The company participated in the ‘Turkey’s Happiest Workplaces’ survey conducted by Happy Place to Work, achieving a high participation rate. This success was celebrated with the ‘Excellent Employee Experience’ certificate and award. The survey aimed to measure ‘Success, Pride, and Trust,’ foundational elements for sustainable high performance. Anadolu Sigorta’s impressive participation and insightful feedback from employees distinguished it in this assessment.

Evaluation Process and Achievements

In the second phase of the process, Anadolu Sigorta was required to showcase its practices supporting a people-oriented work culture and provide evidence of their sustainability. The final score was determined after evaluating the company’s presentation of its employer branding activities and detailed human resources (HR) practices.

İdil Pamir, Deputy General Manager of Anadolu Sigorta, expressed pride in receiving the ‘Excellent Employee Experience’ award, especially after being selected as the ‘Happiest Workplace’ in its sector for two consecutive years. She emphasized that the cultural transformation undertaken with the motto ‘Happiness at Work’ played a critical role in achieving this milestone. Pamir remarked, “The survey process in the Happy Place to Work research was invaluable due to the high participation rate and the insights gained. It’s gratifying to see our hybrid and flexible working models, talent development programs, and initiatives to enhance employee motivation and loyalty received high scores from independent scientific board members.”

Award as a Motivation Source

“We perceive the ‘Excellent Employee Experience’ award as a robust source of motivation,” Pamir stated. She further noted that receiving the ‘Happy Place to Work’ award while commemorating Anadolu Sigorta’s centenary is a tangible testament to the importance placed on employee satisfaction and fostering a strong corporate culture. Pamir added, “It is extremely valuable for us to see that our trust-based communication with our employees and our human resources practices focused on continuous improvement are reciprocated. I believe that this award will further strengthen our employer brand and provide us with an important advantage in both increasing our existing employee loyalty and attracting new talents to our organization. As always, we see this award as a strong source of motivation in our journey to continuously improve our employee experience.”

As Anadolu Sigorta celebrates its centennial, it continues to set a benchmark in the industry with HR policies prioritizing employee happiness and commitment to corporate culture. The ‘Excellent Employee Experience’ certificate and award underscore the effectiveness of strategies designed to elevate employee satisfaction and loyalty.